Sunglasses packaging presents a unique challenge for brands due to their distinct shape and varying price points. This also applies to other small products with irregular shapes, such as hair accessories, jewellery, gloves, scarves, socks, and more.
But don’t worry, we’re here to help you SEE the light and find the right solution for your packaging! Here are some custom packaging options for accessories:
Traditional Rigid Boxes
A classic is a rigid product box that features a lid, adding an element of sophistication and anticipation to the unboxing experience. A must for luxury products, boxes with lids always add an intrigue of what’s inside… just take a look!
Magnetic Boxes
Boxes with magnetic enclosures offer a similar effect but engage an additional sense when opened: sound. The click of a magnetic box creates a distinct and memorable experience for customers.
Pillow Boxes
The gondola-like shape of pillow boxes is where it all begins. The boxes’ gentle curves beautifully envelop a pair of sunglasses or any rounded retail item, providing a snug fit like a custom-made glove. Pillow boxes are incredibly easy to assemble, often featuring one pre-glued seam and user-friendly fold closures.
Cardboard Tubes
‘It’s got tu-be perfect…’ Tube boxes have long been favoured by sunglasses brands and the fashion and accessories industry at large. These tubes naturally complement rounded retail items, including sunglasses, socks, and other fashion accessories, making them an engaging and eye-catching packaging solution.
Choosing the Best Sunglasses Packaging Solution
So, which form of sunglasses packaging is the best? The answer is dependent on several factors, including your brand identity, product positioning, budget, and storage capabilities. Consider the ease of storage and shipping for differently shaped packaging options, as well as the assembly process.
We can help you create the right box design to fit your product, if it’s sunglasses or something completely different. Contact us today to discuss your packaging requirements!
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