In the cosmetics industry there’s a growing demand for sustainable products and with consumers willing to pay more for ‘green’ products there has never been a better time to switch to sustainable.
Whether you’re small and starting out or a large company, it’s important to act now rather than be left behind in the fight against climate change and here are some steps to help you…Reduce your use of plastic
When you think of cosmetics and beauty products it’s far from pretty with plastic containers used for everything from your mascara to your shampoo. If you can’t avoid the plastic, remember to use recycled plastic. Recycled plastic is much better for the environment and compliant with the Plastic Packaging Tax which could save you money!Paper products
The environment has been put on the back burner for so many years, it’s sometimes difficult to even associate certain products with damage to the environment. One of our clients was shocked to find out that bubble wrap is non-biodegradable. Whilst it is important to ensure your products arrive looking good and to protect your products in transit, you can always opt for more eco-friendly products. Card inserts or tissue paper can make sure your products arrive in one piece without an expense to the environment.Glass alternatives
Instead of using plastic, think about exploring glass as an option for your products. Whilst slightly more expensive recyclable glass bottles are sleek, elegant and a perfect way to store liquid products. Even if your consumers choose not to reuse your bottles, when glass breaks down it doesn’t release toxins to the environment unlike plastic.Refill not landfill
Consider refillable packaging instead of one-use boxes or bottles, consumers like this option as it often reduces costs overall by offering a one-time purchase packaging at a higher price-point which can then be reused without extra cost.Greenwashing
WHATEVER YOU DO, DO NOT GREENWASH. Unless at the very least you want a heated social media debate, make sure you commit to your changes. Many companies are getting cancelled for manipulating consumers into thinking their products/packaging is sustainable, but this has serious ramifications and might make your consumers fall out of love with your brand.You’ll love the materials we use…
Using sustainable materials is of increasing importance to consumers, which is why our boxes are eco-friendly. The boxes are made from cardboard covered with high quality paper. We ensure all of our boards and papers are from suppliers who use sustainable, managed forests. Get started on your sustainability journey today, contact us for eco-friendly custom boxes and other packaging solutions. Back to Blog