Earth Day is just around the corner and there’s no hiding from discussions surrounding the environment. Making the switch to more environmentally-friendly packaging options when it comes to production and distribution benefits the planet as well as your brand.
What makes packaging sustainable?
The sourcing of the materials is where most of the sustainability in packaging materials begins. You can tell whether the materials you choose for packaging are sustainable or not by looking at factors like:
- The chemical qualities of a substance determine whether it is safe to consume and whether it releases poisons into the environment.
- If the material is made from its raw materials using clean production techniques.
How does switching to eco-friendly packaging help your company?
Besides helping the environment, eco-friendly packaging can also benefit your business. There are several advantages to using eco-friendly packaging, regardless of whether you are more concerned about the economic or environmental benefits:
- Packaging that is environmentally friendly can give you a unique selling point.
- Environmentally-conscious business practices show empathy and awareness, which can persuade clients to select you over a company that doesn’t care.
- Businesses that engage in green packaging stand to save money on waste reduction, shipping, and material prices – for example, the Plastic Packaging Tax.
You can implement eco-friendly packaging strategies in a few ways, for example:
- Making sure your packaging can be recycled or reused.
- Not using large boxes for small products to combat wastage.
- Choosing sustainable materials to make your packaging.
To find out more about our eco-friendly materials, please contact us today via email: info@packaging-works.co.uk.
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